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Posts by Unlimited

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About Unlimited
The day we changed our brand positioning from “Italian fashion” to “made for women 35+ who refuse to dress their age” — here’s what happened
Posted inBranding

The day we changed our brand positioning from “Italian fashion” to “made for women 35+ who refuse to dress their age” — here’s what happened

Working with a small Italian fashion brand last year. Founder kept describing the brand as "contemporary Italian womenswear". Every piece of marketing was beautiful and generic. We ran a 3-week…
Posted by Unlimited November 1, 2026
Location is one of “The Most” important thing for a startup
Posted inFounders

Location is one of “The Most” important thing for a startup

Location: A Key Catalyst for Startup Growth Overview A duo of founders shares a recent, eye-opening experience in San Francisco that reframes how early-stage startups should think about location. After…
Posted by Unlimited November 1, 2026
How does big companies like Corona manage their brand image when their key name is suddenly attached to bad news, such as coronavirus?
Posted inBranding

How does big companies like Corona manage their brand image when their key name is suddenly attached to bad news, such as coronavirus?

How Major Brands Protect Their Image When a Name Becomes Tico with Bad News In a world where a single term or brand identifier can suddenly become tainted by external…
Posted by Unlimited November 1, 2026
Looking for a marketing/branding strategist for a new luxury jewellery brand (advice + recommendations)
Posted inBranding

Looking for a marketing/branding strategist for a new luxury jewellery brand (advice + recommendations)

Looking for a Marketing and Branding Strategist for a New Luxury Jewelry Brand (Advice and Recommendations) Overview As a creator launching a luxury fashion jewelry brand in India, I’m in…
Posted by Unlimited November 1, 2026
Why do premium brands like Ferrari, Porsche etc “feel cheap” when they put their name on merchandise like watches, sunglasses, t-shits etc, when expensive clothing brands sell equivalent merch at the same high prices?
Posted inBranding

Why do premium brands like Ferrari, Porsche etc “feel cheap” when they put their name on merchandise like watches, sunglasses, t-shits etc, when expensive clothing brands sell equivalent merch at the same high prices?

Why the Brand Whisperer Wins: When Luxury Becomes a Cheap Echo of Itself I. The Hook — Free Will, or the Illusion We Buy With Ask yourself: when you reach…
Posted by Unlimited November 1, 2026
How I attracted 3 VCs in 6 hours while developing my startup, which
Posted inFounders

How I attracted 3 VCs in 6 hours while developing my startup, which

How Public Feedback in a Coffee Shop Helped Attract 3 VC Meetings in One Day A few days ago I landed in San Francisco with a bold plan: test my…
Posted by Unlimited November 1, 2026
Wikipedia Founder Jimmy Wales advice on how startups should write an email to him if they want a response.
Posted inFounders

Wikipedia Founder Jimmy Wales advice on how startups should write an email to him if they want a response.

How to Pitch Jimmy Wales: Practical Email Tips for Startups In a straightforward answer, Wikipedia founder Jimmy Wales outlined what he considers a productive email from a startup seeking his…
Posted by Unlimited November 1, 2026
If I started over today, I’d do this instead…
Posted inFounders

If I started over today, I’d do this instead…

Title: If I Started Over Today, Here’s What I’d Do Differently From Princeton, New Jersey, a non-technical founder began building a consumer SaaS in 2024 and learned the hard way…
Posted by Unlimited November 1, 2026
Confessions of a Hectomillionaire. Part 4: I am NOT a Superman
Posted inWealth

Confessions of a Hectomillionaire. Part 4: I am NOT a Superman

Title: Paradox of Philanthropy: The Humble Path to Lasting Impact Philanthropy sits at a crossroads where good intentions meet powerful egos, and navigating this tension is essential for meaningful change.…
Posted by Unlimited November 1, 2026
Trying to go from entrepreneur to employee (temporarily) and finding it impossible to get hired by a legitimate company
Posted inFounders

Trying to go from entrepreneur to employee (temporarily) and finding it impossible to get hired by a legitimate company

Title: From Entrepreneur to Employee (Temporary): Navigating the Hurdles of Securing a Legitimate Role Introduction Transitioning from running a startup to joining a traditional employer can feel like stepping into…
Posted by Unlimited November 1, 2026

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